Join Southland Development Authority for Power Hour, a virtual learning series designed to equip entrepreneurs and small business owners with practical tools for sustainable business growth.

This session will feature Kelly Hernandez, Founder and Chief Creative Officer of K Collaborative and Co-Founder of Wine&, who will guide participants through the foundations of building a strong and strategic brand.

Whether you’re launching a new venture, refining your business identity, or preparing for growth, this session will help you better define your unique value, understand your target audience, and develop a marketing strategy that connects with customers in meaningful ways.

Attendees will learn how to create authentic messaging, strengthen brand positioning, and build customer experiences that support long-term success. The session is designed to provide practical insights that business owners can immediately apply to improve visibility, engagement, and growth.

Power Hour is free to attend and open to local business owners, entrepreneurs, and professionals looking to strengthen their brand and marketing strategy.

Registration information coming soon.